The New York Times
OP-ED CONTRIBUTOR
By TOPHER SPIRO FiDA
highlights
Published: October 16, 2013
WASHINGTON — IN the last few days of negotiations
in Congress, repeal of the Affordable Care Act’s tax on medical devices emerged
as a key Republican demand. The medical-device industry waged an intense
lobbying campaign — even garnering the support of many Democrats who favored
the law — arguing that the tax would stifle innovation and increase health care
costs.
This argument is doubly disingenuous. Not only
can the medical-device industry easily afford the tax without compromising
innovation, but the
industry’s enormous profits are a result of anticompetitive practices that
themselves drive up medical-device costs unnecessarily. The tax is a
distraction from reforms to the industry that are urgently needed to lower
health care costs.
The medical-device industry faces virtually no price competition.
Because of confidentiality
agreements that manufacturers require hospitals to sign, the prices of
the devices are cloaked in secrecy. This lack of transparency impedes hospitals
from sharing price information and thus knowing whether they are getting a good
deal.
Even worse, manufacturers often maintain personal
relationships (sometimes involving financial payments like consulting fees)
with physicians who choose the medical devices that their hospitals purchase,
creating a conflict of
interest. Physicians often don’t even know the costs of the devices, and
individual physicians often choose devices on their own, which weakens a
hospital’s ability to bargain for volume discounts.
Such anticompetitive practices help generate a
wide variation in the prices of medical devices — and contribute to higher
prices in general. For example, the Government Accountability Office found that
prices for cardiac implantable medical devices in the United States vary by
several thousand dollars. And
even the lowest-priced devices in the United States are expensive compared with
those in other developed countries. According to the consulting firm
McKinsey & Company,
the United States spends about 50 percent more than expected on the top five
medical devices, compared with Europe and Japan. McKinsey calculates
that this amounts to $26 billion in excessive spending each year. Medicare, private health insurers and patients
end up paying these inflated prices.
Excessive
prices fuel enormous profits — profits that dwarf both the medical-device tax
and the industry’s investments in research and development.
Consider the device division of Johnson & Johnson, which in 2012 had an
operating profit of $7.2 billion. By the company’s own estimate, the device tax
would amount to at most $300 million, and its investment in research and
development amounts to only $1.7 billion.
There are several ways policy makers could lower
device costs. The first step would be to end the anticompetitive practices that
prevent hospitals from getting the best deals. Senator Charles E. Grassley,
Republican of Iowa, has sponsored legislation that would foster transparency by
posting online price information for implantable medical devices.
In addition, instead of simply paying hospitals
based in part on what they have spent on devices, Medicare should force
manufacturers to compete
for business based on a product’s price and quality.
Medicare should also pay hospitals a single lump
sum for all of the associated costs of a given procedure (like a hip replacement). This approach,
known as “bundling” the
costs, would create incentives for hospitals to lower device costs.
Savings should be shared with the physicians, so that their incentives are
aligned with the hospital’s.
Bundling has been used successfully in pilot
programs. Under Medicare’s Acute Care Episode Program — which bundled payments
for cardiac and orthopedic procedures — physicians worked together to choose
high-quality, cost-effective devices. Baptist Health System in Texas, which
participated in the program, used
clinical evidence to choose devices and negotiated lower prices for both
Medicare and non-Medicare patients.
States could adopt similar payment reforms for
private insurance and their Medicaid programs. In Arkansas, the Medicaid
program and private payers — including Walmart — have collaborated to adopt
bundled payments for several procedures, including hip and knee replacements.
To complement these efforts, the new Patient-Centered Outcomes Research Institute, a
nongovernmental body created by the Affordable Care Act, should pay for
research that compares the effectiveness of devices so physicians can make
informed choices. (Three years into its existence, the institute has initiated
few, if any, studies of medical devices.) Medicare or the Food and Drug
Administration should also require the use of registries that track when
devices fail.
Currently, medical-device manufacturers allocate
only a sliver of profits to research and development and often focus on “tweaks” to existing devices,
without providing any evidence that they are of better quality.
Competitive pressures from public and private payers would provide incentives
for the industry to become more innovative, producing technologies that
actually lowered costs and offered truly advanced breakthroughs.
Instead of using its clout to lobby against the
device tax — which helped foment opposition to the Affordable Care Act — the medical-device industry
needs to share the responsibility of lowering costs for patients, businesses
and taxpayers.
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Topher Spiro is
the vice president for health policy at the Center for American Progress.
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